Radisson Hotel Group is reviving the joy of travel in Shanghai with a new campaign that invites Chinese travelers to create memorable, meaningful moments in the “Paris of the East”. As China’s domestic tourism recovery gains momentum, guests are encouraged to return to this amazing metropolis and rediscover its iconic attractions.
Shanghai is one of the world’s most spectacular cities, with an incredible array of activities to suit every type of traveler. From the sensational shopping of Nanjing Road and the sparkling skyline of Lujiazui, to the chic waterfront of The Bund and the leafy avenues of the Hengshan Road – Fuxing Road Historic Area, this is a destination that never fails to stimulate the senses and ignite the imagination. To celebrate this, the “Memorable Shanghai” campaign will enable domestic guests to enjoy surprising and inspiring vacations, in line with Radisson Hotel Group’s “Every Moment Matters” philosophy.
China’s resurgent domestic tourism industry is helping to drive the recovery from the global pandemic. During the last major public holiday in May 2021, a staggering 230 million trips were taken around the country and Shanghai Disney Resort was one of the top attractions¹. Domestic air traffic in China is also soaring; according to the latest data from IATA², flights around the country were almost 80% full in May.
With a collection of seven hotels all across Shanghai, covering three of its industry-leading brands, Radisson Hotel Group can cater for every traveler, whether they already know and love Shanghai or are exploring the city for the first time.
Guests can stay in comforting accommodation, wake up to breath-taking vistas, feel at ease and experience the authentic locale in a choice of dynamic districts. Radisson Collection Hotel, Hyland Shanghai and Radisson Blu Hotel Shanghai New World put shoppers in the retail heart of Nanjing Road, and Radisson Collection Hotel, Yangtze Shanghai feels the buzz of the Hongqiao. For families, Radisson Blu Shanghai Pudong Jinqiao provides a great base for trips to Shanghai Disney Resort, while Radisson Exhibition Center Shanghai is tailor-made for those who want to combine their business trip with a leisure break.
Wherever they choose to stay, every guest can maximize their stay in Shanghai with Radisson Hotel Group’s “China Autumn Offer” promotion! Valid for bookings made at participating hotels between 20 September and 31 October and stays before 31 October 2021, this enticing offer includes a guaranteed room upgrade, daily breakfast for two, and free cancellation up until 24 hours before check-in. Radisson Rewards and Jin Jiang Club members will also receive 20% off their chosen hotel’s Autumn promotion rate.
To create even more memorable moments, guests will be presented with two beautiful, freshly baked butterfly cookies in a special gift box*. In China, the butterfly is a symbol of longevity and love, so these delicious treats are a wonderful way to celebrate the joy of travel.
“We are delighted to launch the ‘Memorable Shanghai’ campaign and invite our cherished Chinese guests to visit this vibrant destination. As normal life gradually returns to China, more people are taking the opportunity to reconnect with their loved ones and rediscover their home country. Shanghai is a stunning city that provides the perfect blend of classic charm and contemporary style, with a wealth of activities for all ages. We look forward to welcoming visitors to this urban jewel and create meaningful moments with Radisson Hotel Group,” said Gary Ye, Vice President, Operations, China, Radisson Hotel Group.
